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5 Ways to Engage Your Readers

Category : Book Review

If you're an author who's just written what you feel is your best work, chances are you might be also wondering if your writing will sell which really means, how useful will the content be for your readers? Engaging readers isn't just about writing a great fiction or non-fiction book, but knowing how to use highly effective marketing methods. Today's e-reader is smart and wants the bottom line quickly. Whether your target readers enjoy reading online or print, you still need to know how to engage them beyond the content of your book. This article focuses on some of the "other" footwork you need to know to engage your readers effectively.

Your Book Cover Matters

The saying, "Don't judge a book by its cover" is not true in the book publishing world. In fact, according to this reader survey, covers play a strong marketing role in the psychology of a reader. Think of the cover as the one thing that will engage a reader before skimming the first few pages. Look at the graphics and images, title, colors and fonts of your book cover and ask yourself if your target reader will be motivated to know more about your book. You'll want to invest in a great cover designer that tells and sells your story in seconds.

A Catchy Title

A catchy title draws interest right away but it's often hard to know in advance just what kind of title might...  Read More

Dorit Sasson

Dorit Sasson, creator of Giving Voice to Your Story, www.GivingaVoicetotheVoicelessBook.com is also a radio show host of “Giving Voice to Your Story” over at Blog Talk Radio. She is currently writing a memoir of her years serving in the Israeli Defense Forces. She won first place in the MidlifeCollage.com weekly contest with her winning story, “Life After Birth.” She’s a featured author in the bestselling series, Pebbles in the Pond: Transforming the World One Person at a Time alongside New York Times bestselling authors such as Sonia Choquette and Arielle Ford.

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